Purpose Magazine

International Women's Day. Our Manifesto for Women in Sports

Women, you inspire us. You challenge us and remind us of the power and potential that lies within each of us. Not just women, everyone. Whether breaking records, working for equality, or simply pursuing your passion, your presence in sports continues to make a difference in the world. We believe in you. The power you wield, and we know that when you are there to compete, you achieve incredible things. We believe every girl and woman should have the opportunity to participate in sports, and we will fight to ensure you do.

Zach Bitter set 2 new World Records in 100-Miles and 12-Hours on the treadmill in PURPOSE Running gear

American extreme endurance runner Zach Bitter set two new world records – one for the the 100 Miles Treadmill (12:09:15) and the other for the 12 Hour Treadmill (98.64 miles). Zach wore the PURPOSE Elite Racing running top and shorts for the entire duration of the world record attempt. PURPOSE products use HYPERMESHTM, a proprietary innovation that enables athletes to regulate their core body temperature better. SINGAPORE, MAY 2020 – American extreme endurance runner Zach Bitter added two more world record achievements to his name – on 16 May 2020, he broke the 100 Miles (160km) Treadmill World Record with...

Zach Bitter to attempt 100 Miles Treadmill World Record in PURPOSE running gear

PURPOSE Performance Wear signs American extreme endurance runner Zach Bitter Zach will be wearing the PURPOSE PRO Performance running top and shorts for the entire duration of the 100 Miles Treadmill World Record Zach is currently the World Record Holder for the 100 Miles Run and Distance Run for 12 hours During this time of the COVID-19 virus epidemic where staying indoors is encouraged, American extreme endurance runner Zach Bitter will be attempting another world record – the 100 Miles (160 km) Treadmill World Record. This feat will be taking place on 16 May and streamed ‘live’ on the SFuels*...

Top age-grouper Dr Dan Plews chose PURPOSE for the Ironman World Championship

For the Ironman World Championship last year, Dr Dan Plews was doing his research online for a ‘cool’ race suit for hot conditions. “I found out about PURPOSE because I was looking for a suit for Kona. I love the suit because it’s comfortable and most of all, cool. It dissipates the heat really well and keeping cool during hot endurance races is really important,” the 36-year-old British-born New Zealand-based father of one said. Dr Plews impressively finished as the top age-grouper with a course record of 8:24:36 and we are so proud to be part of this victory. His...