10 questions with Andy Wibowo, Overall Champion 2022 Ironman Malaysia

It was a very long two years that many in Malaysia, Singapore, Indonesia and Southeast Asia kept waiting for Ironman Malaysia to happen again. Albeit not as crowded with participants this year as in the past, the recently concluded 2022 Ironman Malaysia did not disappoint. The calibre of competitors was definitely top-notch, with several local and international athletes winning categories in their age categories. However, one of the winners of this race stood out above the rest – Andy Wibowo, from Indonesia. 

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PURPOSE announces its Indonesia ambassadors for 2020/2021

PURPOSE Performance Wear officially launched in Indonesia last year and we have been working hard to build the brand there, organising PURPOSE Fellowship rides and engaging with the multisport community. Today, we are proud to announce six of Indonesia’s finest triathletes as our ambassadors. These high performance athletes are integral in helping us to grow PURPOSE in Indonesia and we are excited about this partnership! MUHAMMAD AHLUL FIRMAN Besides protecting his country, military soldier Muhammad Ahlul Firman is also one of the country’s top triathletes. Securing third place in the Men’s Triathlon at the Southeast Asian Games 2019, Ahlul only...

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Endure IQ x SFuels x PURPOSE Ambassador Racing Team 2020

Today, we officially announce the partnership with Endure IQ and SFuels for their Ambassador Racing Team. This is a US-based athlete-ambassador programme that takes applications and awards the cream of the crop with a range of endurance training programmes, strategies for optimal fueling through LCHF products, and of course, wearing one of the best performing racing kits. We are superbly happy and honoured that PURPOSE is onboard as a worthy partner in this endeavour. This programme is the beginning of our venture into the US and other notable markets where triathlon and cycling is an elite sport. Also, this is...

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PURPOSE Performance Wear Enters An Official Partnership with Malaysia Triathlon

SINGAPORE, 26 Sep 2019 – PURPOSE Performance Wear, a premier trisuit and cycling kit brand from Singapore, is pleased to announce the partnership with the Malaysia Triathlon Association (“Malaysia Triathlon”) as their official racing and training wear sponsor. This comes shortly after the announcement of a similar partnership with Triathlon Singapore. This partnership with Malaysia Triathlon is in support of Malaysia’s national athletes, who will be wearing high performance PURPOSE trisuits and cycling kits for training and races such as the Southeast Asian Games. “We started out as a homegrown label in Singapore but our plans are to expand our...

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PURPOSE Performance Wear Enters An Official Partnership With Triathlon Singapore

SINGAPORE, 23 Sep 2019 – PURPOSE Performance Wear, the only homegrown trisuit and cycling kit brand in Singapore and Southeast Asia, is proud to announce the partnership with the Triathlon Singapore (TS) as their racing and training wear sponsor. Effective from today, this partnership is in support of our national athletes under TS, who will be suited up with high performance PURPOSE trisuits and cycling kits for their training and races including the Southeast Asian Games. “We are building the first global sportswear and performance apparel brand from Singapore, hence it is only fitting that this partnership with TS happens....

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