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CUSTOM BY PURPOSE – Ironworks Endurance, USA
My life has revolved around endurance sports for about as long as I can remember. I’m passionate about helping other...
Read moreMy life has revolved around endurance sports for about as long as I can remember. I’m passionate about helping other...
Read morePURPOSE, the official kit supplier for the Cairns 50 Ultramarathon, making the official Cairns 50 racing tees, singlets, as well as...
Read moreA theme that unifies our PURPOSE triathlon, cycling and running communities into one. Identified by its bold and daring design...
Read moreMatt’s journey to purpose began through Endure IQ where he tried out one of our top-performing triathlon suits. “Not only...
Read moreLike all users who are new to any product, Josiah has at first, some reservations about the quality of the...
Read moreDato’ Khairul Anwar Salleh is a lot of things, including an “accidental and reluctant corporate leader”. He started as an...
Read moreIn celebration of International Women’s Day this year, we partnered with Singaporean body image movement Rock The Naked Truth to...
Read moreJust two weeks ago, Thomas Greene just ran a new 10km personal best with a time of 33 minutes and...
Read moreThree Olympic Games, one Commonwealth Games gold medal, multiple Asian Championships and Southeast Asian Games medals, and many more international...
Read moreThe biggest triathlon coaching team in Dubai – Team Bespoke Ride (BR) – originated from BR Performance Studios, UAE’s first...
Read moreWe take our product development seriously. Here you see new performance prototypes being tested by Singapore’s national triathletes. Two years...
Read moreArjun Kandikuppa first got to know of PURPOSE back in 2018 during a race in Desaru, Malaysia. We were fairly...
Read moreFrom all the way in Barcelona, Marc Gil Ruiz was looking online for a trisuit to do his Ironman race...
Read moreOn the same weekend, another group of courageous cyclists attempted the Everesting Challenge (when cyclists climb and descend a given...
Read moreBursting with motivation to start the Everesting challenge at Mount Faber, Kerwin Mugar Quinquilleria had his strategy and action plan...
Read moreNik Zulhafizi joined one of our PURPOSE Fellowship rides at Putrajaya earlier this year and subsequently decided to try our...
Read more24 hours of running. Just the thought of that makes most of us shudder, but not for Zach Bitter, our...
Read moreAlthough this year may not have gone as we planned, we still had a pretty fantastic 2020 with some amazing...
Read moreIf you’ve been in the Singapore running scene for a while, it is hard not to know who Jeri Chua...
Read moreSome wanted it longer, some preferred it shorter. Our women’s running shorts prototypes made its rounds through several ladies, before...
Read moreThey were both working in Singapore, each pursuing a passion in triathlons. They had mutual friends who thought they would...
Read moreWhat caught Ruth Cutaran’s eye were the vibrant colours and designs of our trisuits during the 113 Desaru Triathlon back...
Read moreWe have just launched a very exciting three-part global customer loyalty programme to give YOU, our valued customer, rewards and...
Read moreIt’s hard when you’re on the bigger side. Society judges, people judges; stereotypes are quick to be placed on you....
Read moreComing from an extreme sports background, Claire Jedrek knows no fear. She used to do aggressive inline during her teenage...
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