Purpose Magazine

Win Against Gruelling Heat & Humidity with Hypermesh

Gruelling endurance events like triathlons challenge athletes to perform at their best in a variety of disciplines, including swimming, cycling and running. Every triathlon race can take several hours to complete and is a test of mental and physical strength, as well as endurance. One of the biggest challenges of triathlon is the harsh conditions that athletes must contend with, including heat and humidity. That’s why choosing the right gear is essential to success. Read on and understand why PURPOSE Hypermesh™ is the best technical fabric for triathlons, especially in hot and humid conditions.

From Non-Swimmer to Ironman 70.3 World Championship Qualifier

Somewhat of a rising star in India’s local triathlon scene, Himanshu Puri is making an impact in just a few short years – from a non-swimmer to a 70.3 World Championship qualifier. In doing this, becoming a role model to many in Gurgaon, India’s triathlon community there. And being an assistant coach, he’s helping others achieve their triathlon goals too. Despite tough competition, Himanshu qualified for the 70.3 World Championship not in his home race of Ironman 70.3 Goa but instead in the much more contested Ironman 70.3 Bahrain with wider, more competitive fields. A proud wearer of PURPOSE gear,...

Ten Questions with Philipp Kloeber, Ironman Malaysia Age-Group 2nd Place Podium Finisher

No stranger to hard work, consistency and the improvements which come along with it, Philipp Kloeber is well known to  PURPOSE. A strong ambassador of the brand and products since 2018, Philipp has been breathing PURPOSE ever since. Equally, we are also proud to have been able to follow his journey. From his first 70.3 race in Indonesia in 2019 to his now podium finish at IRONMAN Malaysia, Philipp’s accomplishments, on top of a high-intensity full-time occupation, are nothing short of inspiring.

Ten questions with Andy Wibowo, Overall Champion 2022 Ironman Malaysia

It was a very long two years that many in Malaysia, Singapore, Indonesia and Southeast Asia kept waiting for Ironman Malaysia to happen again. Albeit not as crowded with participants this year as in the past, the recently concluded 2022 Ironman Malaysia did not disappoint. The calibre of competitors was definitely top-notch, with several local and international athletes winning categories in their age categories. However, one of the winners of this race stood out above the rest – Andy Wibowo, from Indonesia. 

Sweat as much as you want, without getting the compound effect of sweat on the weight of running clothes

It's already sweaty between 3 to 5km and becomes even more so when running distances of 10km and above. When training for a marathon, distances pile up, and so too does the problem of the compound effect of sweat. Running clothes don't dry fast enough, becoming more sweaty, uncomfortable, and heavy the further one runs.

Since 2017, standing on the shoulders of giants – Purpose Performance Wear

Since 2017, PURPOSE PERFORMANCE WEAR’s achievements were not that it was the first brand from Singapore, maybe even Southeast Asia, to launch high-performance technical apparels triathlon, running, and cycling space. But that it achieved so many accolades within a few short years. Still, with a small yet growing audience, PURPOSE has accomplished so much year on year that it’s a wonder what else it can do with a large user base.

PURPOSE doubles down on triathlon, running and cycling for modest and Muslim women

After a 2-year pause, PURPOSE is doubling down on triathlon, running and cycling for modest Muslim women. One of the most physically challenging sports, triathlon has been inaccessible for women who need to remain modest, especially those from Muslim countries.

After two years, PURPOSE makes a return to the Fellowship at the 2022 Ironman 70.3 Desaru Coast

It has been 2 years since the Ironman 70.3 Desaru Coast event was scheduled to take place, and many had hoped that the race would finally happen this year. Although indeed, the turnout was lesser than the total number registered to compete, the event was nonetheless a success for PURPOSE. With many participants and racers wearing our kits, this is perhaps a sign of how the brand has remained strong on everyone’s mind even through the pandemic.

How Tendonitis 3-weeks Before a Comeback Doesn’t Stop Him From a Top 5 Finish. 10 Questions with Arjun Kandikuppa

Tendonitis 3 weeks before and food poisoning the night before a big race is usually enough to put someone off. But not for Arjun, completing every triathlete in Southeast Asia’s comeback race with a strong 4th in category and 11th overall. With strong performance improvements year-on-year since 2018, the year he got introduced to PURPOSE, Arjun’s been wearing PURPOSE ever since. How much of those improvements are attributed to his tenacity and vision to be a better athlete and PURPOSE? We’ll never know. What we know is, that we are extremely glad to come along on his journey.

10 Questions with Philipp Kloeber, Plant-based Athlete

Another athlete who swears by PURPOSE, Philipp only started triathlon less than 5 years ago. A pure vegan, Philipp chose a plant-based lifestyle because of environmental, health and ethical reasons. Although he is aware that he is fighting a daily uphill battle, he hopes his plant-based lifestyle can inspire others to adopt the same for the health of our planet and oceans.

Staying True to Beliefs, Commitments & Schedules. 10 Questions with Ng Wei Quan

In the first real test of the new PURPOSE World Triathlon racing tri suit with Hydrophobic quality, the kit performed spectacularly over the long-distance half Ironman race. Worn by Ng Wei Quan from Singapore who placed 3rd in his category at the Ironman 70.3 Da Nang recently. 

10 Questions with Matt Kerr Overall Age-Group Ironman World Champion

Hot on the heels of his Ironman World Championship victory at St. George Utah, we interviewed New Zealander Matt Kerr and asked about his feelings, thoughts and future plans. And, of course, what he thinks of his racing kit.

CUSTOM BY PURPOSE – Ironworks Endurance, USA

My life has revolved around endurance sports for about as long as I can remember. I’m passionate about helping other achieve their peak performance, but I also recognize that race results are just a fraction of the story. My true goal is to forge a community of athletes who make the most out of their life through sport and laugh together along the way. Let’s find out together where sport can take you!

CUSTOM BY PURPOSE – Cairns 50 Ultramarathon Racing and Crew Tees

PURPOSE, the official kit supplier for the Cairns 50 Ultramarathon, making the official Cairns 50 racing tees, singlets, as well as crew and casual t-shirts. Inspired by the tropical beauty of Cairns, the custom-designed kits reflect the sea, reef and rainforest setting within which the ultramarathon is held.

Team PRPS. United in A Common Look and Vision. A Message from Noor

A theme that unifies our PURPOSE triathlon, cycling and running communities into one. Identified by its bold and daring design patterns, the distinctive-looking kits of Team PRPS are designed to be immediately recognizable at any race or event. Team PRPS kits will launch via a crowdfunding campaign, making the kits an exclusive series for loyal Purpose fans.

Matt Kerr: IM New Zealand and IM 70.3 Cairns AG Course Record Holder, on his Purpose, Turning Pro and Becoming World’s Number 1 Amateur Triathlete

Matt’s journey to purpose began through Endure IQ where he tried out one of our top-performing triathlon suits. “Not only do I race in PURPOSE wear I also do all of my training in it,” he said, appreciating the difference high-quality clothing can make.

Olympian Endorsed: What Josiah Ng says about the PURPOSE Pro v3 jersey and bib shorts

Like all users who are new to any product, Josiah has at first, some reservations about the quality of the PURPOSE cycling kits. Understandably so, because being a 3-time Olympian, Commonwealth Gold Medalist, and former Keirin World Number 1, he’s been exposed to many cycling kits. No doubt some are from the world’s most reputable brands.

Collector’s Edition cycling jersey by Dato’ Khairul Anwar Salleh

Dato’ Khairul Anwar Salleh is a lot of things, including an “accidental and reluctant corporate leader”. He started as an actor before becoming a producer and director. He created shows and then went into management and is now the Chief Executive Officer of Media Prima TV Network. Now, he is also an artist and a triathlete.

PURPOSE x Rock The Naked Truth: Women, You Rock!

In celebration of International Women’s Day this year, we partnered with Singaporean body image movement Rock The Naked Truth to bring you two groups of very special and inspiring women, in Malaysia and in Singapore.

Made of PURPOSE: Thomas Greene, elite runner in Singapore, joins Team PURPOSE

Just two weeks ago, Thomas Greene just ran a new 10km personal best with a time of 33 minutes and 15 seconds – possibly the fastest 10km set on Singapore soil by a Singaporean/Permanent Resident/expat in numerous years. This is just one of the many fast times that the 37-year-old Scot and father of three young kids – who has been based in Singapore for the last eight years and works for an international law firm – has been setting. He has also snagged multiple podium finishes at races such as the Sundown Marathon, Marina Run Half Marathon, Mizuno Ekiden...

Made of PURPOSE: Three-time Olympian Josiah Ng is now part of Team PURPOSE

Three Olympic Games, one Commonwealth Games gold medal, multiple Asian Championships and Southeast Asian Games medals, and many more international accolades. We welcome Josiah Ng to Team PURPOSE.

Team BR Dubai: “The suit has high breathability to help us cope with the heat”

The biggest triathlon coaching team in Dubai – Team Bespoke Ride (BR) – originated from BR Performance Studios, UAE’s first performance gym for endurance athletes. “BR Performance Studios was formed in 2017 with my business partner Ahmed Alfahim, who was previously an athlete on the UAE Triathlon Team and Victory Team (UAE Power Boat Racing Team). The aim was to develop the first performance gym for endurance athletes in running, cycling and triathlons,” said Abdallah Alireza, 29, who left his career as a commodities trader to become a managing partner and director of BR Performance Studios. Specialising in providing tailor-made...

Taking product development very seriously

We take our product development seriously. Here you see new performance prototypes being tested by Singapore’s national triathletes. Two years after releasing the ITU-approved kits, we are releasing two new performance-oriented variants this season. So apart from the standard ITU (now called World Triathlon – WT) standard kits, we will also have one built with HYPERMESH™ PRO and another with Hydrophobic qualities. Why? Because one for general all-purpose, another more suited for duathlon and the third, with swimming speedsuit like capabilities for speed in the water. So in all, three performance variants for different types of high-performance WT sanctioned athletes....

Arjun Kandikuppa: “PURPOSE has never disappointed anyone I’ve recommended it to.”

Arjun Kandikuppa first got to know of PURPOSE back in 2018 during a race in Desaru, Malaysia. We were fairly new then and he received a voucher for a PURPOSE trisuit as part of his podium prize.⁠⁠“I redeemed the voucher and used the trisuit for an upcoming race. I immediately loved the product and have never changed my racing or training brand since then,” said the 33-year-old who works in technology.⁠⁠“My criterion for a triathlon product is to have comfort in the heat without compromising the aerodynamic fit of the suit. PURPOSE products in the triathlon and cycling range are...

Marc Gil Ruiz: Clocking 9:00:18 for an Ironman in our PURPOSE trisuit

From all the way in Barcelona, Marc Gil Ruiz was looking online for a trisuit to do his Ironman race in his hometown. “I wanted one with a bright colour and I found your website, and loved it!!⁠ “The designs are modern and elegant at the same time, and it is very comfortable. I will definitely buy more trisuits from PURPOSE,” said the 37-year-old administrative manager.⁠ Having been in triathlon since 2010, Marc trains almost everyday and his goal is to go under 9 hours for the Ironman distance. His best time so far is 9:00:18, which was done at...